Flourish Hub, an entrepreneurship support organization dedicated to empowering women in business and leadership, runs a 3-month Digital Skilling Program to address critical digital skill gaps among women entrepreneurs and small businesses. 

This program provides essential training in digital literacy, enabling participants to boost productivity, enhance customer engagement, and foster sustainable growth. Flourish Hub empowers women to leverage technology for scalable, long-term success in a rapidly evolving digital economy by creating a supportive ecosystem with mentorship, resources, and networking.

The primary objectives of the Flourish Hub Digital Skilling Program are:

• To provide foundational and advanced digital skills to women entrepreneurs, empowering them to use digital tools and platforms effectively.
• To increase digital literacy and adaptability within the Flourish Hub community, enabling participants to innovate and manage their businesses online.
• To support business scalability by teaching entrepreneurs how to implement digital marketing, e-commerce, and data analytics to reach a broader market.
• To promote financial inclusion through training on digital payments, online transactions, and fintech solutions available through partner APIs.

The program is designed for:

• Women entrepreneurs looking to enhance their digital skills.
• Small business owners within the Flourish Hub network who seek to integrate digital tools into their operations.
• Aspiring digital innovators and participants interested in digital transformation for business growth.

Modules

1. Digital Foundations
2. Digital Marketing and E-commerce
3. Data Analytics and Decision-Making
4. Digital Financial Literacy
5. Building Digital Customer Relationships

The program will use a blended learning approach, including:

• Instructor-led Sessions: Weekly online or in-person workshops with industry experts.
• Hands-on Practice: Practical exercises to apply digital tools relevant to each module.
• Peer Collaboration and Networking: Group activities to foster teamwork and support.
• Mentorship and Support: Access to mentors from Flourish Hub and Africa’s Talking for guidance on applying digital tools.

Benefits for participants 

By the end of the program, participants are expected to:

• Have practical knowledge of digital tools and strategies for business growth.
• Be able to leverage digital marketing to increase visibility and customer reach.
• Use data and digital payment systems to improve business decision-making and operations.
• Strengthen their customer relationships through digital channels.
• Leverage the MTN advertising platform to grow their customers.

Apply For the Program.

Click this to apply: https://forms.gle/q2mgfgVcnZsHDwS87 or fill up th embedded form below;